Brand Guidelines

Brand Identity Guidelines

Rules for our logo, colours, typography and signature elements so the SİBA Global brand stays consistent and correct everywhere. Download the assets and use them in line with this guide.

Download logo
Logo

Logo Usage

The SİBA Global logo is a navy wordmark. Use the original navy version on light backgrounds and the white version on dark backgrounds. Never alter the logo's proportions.

Clear Space & Minimum Size

Keep clear space around the logo at least equal to the height of its letters. For legibility, use a minimum width of 120 px on screen and 20 mm in print.

SİBA Global lacivert logo
Light background · NavyDownload PNG
SİBA Global beyaz logo
Dark background · WhiteDownload PNG
Misuse

Logo Don'ts

Do not rotate or skew the logo.

Do not recolour it; use only navy or white.

Do not stretch or distort it horizontally or vertically.

Do not add shadows, outlines or effects.

Do not place it on busy or low-contrast backgrounds.

Do not alter its proportions or clear space.

Signature Element

The Red Square

Our signature accent is a signal-red square. It is always used as a solid square; never a line, underline or bar. It appears as a punctuation mark before labels and headings.

Correct usage

The Red Square
Not a line / bar
Colour

Colour Palette

Tap a HEX code to copy it.

Primary brand colour

Navy

Accent & signature

Signal Red

Text & dark surfaces

Ink Navy

Background

Warm Off-White

Cards & surfaces

White

Typography

Typography

Archivo is used for display headings and IBM Plex Sans for body text. Together they pair industrial clarity with readability.

ArchivoDisplay

Aa Bb Cc

IBM Plex SansBody

ABCÇDEFGĞHIİJKLMNOÖPRSŞTUÜVYZ
abcçdefgğhıijklmnoöprsştuüvyz 0123456789

Assets

Download Brand Assets

Download the navy and white versions of the logo, or save this entire guide as a PDF.